Email Marketing – Automation (Creating Autoresponder Sequences)

Besides sending single emails in a broadcast campaign to specific contacts on one or more lists, you can build sophisticated automations.

Automations let you send particular emails depending on specific factors unique to each contact. The most common use of this section of your email marketing platform is to build a sequence of emails sent out over time to a user once they've been added to a contact list; an autoresponder.

Here's a quick look at the automations area, including how to use a welcome message preset to build your own onboarding and marketing sequence: